Besides the chuckle I got from finding out what psychologists have determined through study that already seems so readily obvious, is the reminder I received from Paul who explains the solution, not just a diagnosis. Self-control is found where the Spirit resides (Galatians 5:22-23). Freedom from indulgence is not found in self, for self is what caused the problem in the first place. Even more sickening is the human tendency to exploit such indulgence, as noted in the article as it points out how retailers “overwhelm the willpower” in laughable ways.
May we be ever mindful of our hopelessness without the Spirit. Guard your hearts from selfish indulgence this Advent season as you walk in preparation for celebrating the Savior’s birth.
 Bennett, Drake. “Shoppers, Start Your Engines,” Bloomberg Businessweek, Nov 29- Dec 5, 2010, 10-11.